Gain advanced insights into behavioural theory and how to apply it to business and management on our pioneering Masters course in Behavioural Science for Management.
Find out more about Changes at Stirling for 2020, including blended learning, start dates and how we’re making campus safer.
Looking to work at the cutting edge? Our pioneering Masters in Behavioural Science for Management will provide you with an in-depth knowledge of the theory and practice of behavioural science and behavioural economics, and how this can be applied to predict the decisions of consumers, firms, citizens and regulators.
At the University of Stirling Management School, the principle of responsible business, policy and practice is central to everything we do. This vision helps us to equip our students effectively with the skills to act as global citizens, capable of addressing the needs of society.
As a member of the Chartered Association for Business Schools, we have strong links with industry and were recently awarded the Small Business Charter for engagement with local and regional enterprise.
This course will help you to develop key skills and gain practical experience in Behavioural Science including:
Postgraduate education at the University of Stirling Management School goes beyond text books and lecture rooms, we also focus on your personal and professional development.
Our unique Flying Start Leadership programme equips you with the awareness, knowledge and techniques essential for building a successful career. These range from practical skills, like effective public speaking, to developing ways to work under pressure in difficult situations such as conflict management. Find out more about Flying Start.
If you’re interested in studying a module from this course, the Postgraduate Certificate or the Postgraduate Diploma then please email Graduate Admissions to discuss your course of study.
Our behavioural science students benefit from the vibrant research culture within the Stirling Behavioural Science Centre with a regular programme of visiting speakers (over 100 in the past three years), leading academics and policy and industry professionals. The centre holds grants from the EU Commission, SIRE, ESRC and Templeton foundation and aims to become a leading research centre in Behavioural Science in Europe.
The University of Stirling Management School is rated among the top 25 in the UK for research impact, according to REF 2014. In Scotland, the School was ranked in the top five.
64% of our research outputs were classified as world-leading and internationally excellent in terms of their originality, significance and rigour. We were ranked 14th in the UK in terms of research impact with over 60% of our research impact judged to have outstanding reach and wide-ranging impact on the policies of public, private and governmental organisations.
Read Kerstin's storyThe small classes and ratio of staff to students provides you with the opportunity to discuss ideas, thoughts and concerns in great detail and makes the study experience really intense.
Read Rowan's storyThe course was taught in a very friendly and relaxed atmosphere; and because the group was relatively small, it meant that everyone’s view was heard and nobody was left behind. The content was also really interesting and relevant to a real world context.