Books 1990-1994

Books, Book Chapters and Monographs - 1990-1994


Hastings GB (1990). 'Advertising and young people.' In Abraham J, Lacey C and Williams R (eds), Deception, Demonstration and Debate - Towards a Critical Environment and Development Education. WWF Kogan Page.


Hastings GB, Aitken PP and MacKintosh AM (1991). From the Billboard to the Playground. A resume of academic research on the influence of advertising on children's smoking. London: CRC and BMA, August. (2nd Edition reprinted 1993).


Hastings GB and Aitken PP (1992). Advertising and youthful drinking. Chapter in Plant M et al (eds), Alcohol and Drugs: The Scottish Experience. Edinburgh: Edinburgh University Press.


Hastings GB and Elliott B (1993). Social marketing practice in traffic safety. Chapter III in Marketing of Traffic Safety. Paris: OECD, 35-53.

Stead M (1993). Young people's views on medical research and animal research: Cancer Research Campaign summary report. London: Cancer Research Campaign.


Eadie DR, Haywood AJ, Pavi L and Kay E (1994). The role of the dental health service consumer in strategic decision making. In Malik M (ed), Managerial Issues in the Reformed NHS. Chichester: Wiley, 125-133.