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University of Stirling

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Professor Julie Tinson

Professor of Marketing

Marketing & Retail University of Stirling, Stirling, FK9 4LA

Professor Julie Tinson

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ORCID ORCHID 0000-0001-7727-5537

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About me

I have an MA from Edinburgh University and a PhD from Napier University which sought to understand how social factors affected the expectations of women using the maternity provision. I have subsequently researched consumer behaviour in relation to children, adolescents and the family. Before arriving at the University of Stirling in 2005, I worked at Southampton Business School for six years and Bristol Business School for four years. I enjoy working with practitioners and have previously been successful in securing project funding from a range of organisations including Barclays, Associa, Tpoll and most notably Channel 4.

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