Article
Teaching note – Critical pedagogies: practical examples from the marketing classroom
Moufahim M, Heath T, O’Malley L, Casey K, Denegri-Knott J, Kuruoglu A, Pavlopoulou I & Pradhan A (2023) Teaching note – Critical pedagogies: practical examples from the marketing classroom. Journal of Marketing Management, 39 (1-2), pp. 149-165. https://doi.org/10.1080/0267257x.2023.2174166
Conference Proceeding
Ill-fated interactions: modeling complaints on a food waste fighting platform
Nica-Avram G, Ljevar V, Harvey J, Branco-Illodo I, Gallage S & Goulding J (2023) Ill-fated interactions: modeling complaints on a food waste fighting platform. In: 2022 IEEE International Conference on Big Data (Big Data). 2022 IEEE International Conference on Big Data (Big Data), Osaka, Japan, 17.12.2022-20.12.2022. 2022 IEEE International Conference on Big Data (Big Data): IEEE. https://doi.org/10.1109/bigdata55660.2022.10020517
Book Chapter
Sparks L (2023) Urban Logistics and Retailing. In: Monios J, Budd L & Ison S (eds.) The Routledge Handbook of Urban Logistics. Routledge International Handbooks. Routledge, pp. 121-133. https://www.routledge.com/The-Routledge-Handbook-of-Urban-Logistics/Monios-Budd-Ison/p/book/9781032148571?_ga=1037767347.1683417600
Article
From Transactions to Transformations: Exploring Transformative Food Retailing
Saarijärvi H, Sparks L, Närvänen E, Erkkola M, Fogelholm M & Nevalainen J (2023) From Transactions to Transformations: Exploring Transformative Food Retailing. The International Review of Retail, Distribution and Consumer Research. https://doi.org/10.1080/09593969.2023.2213423
Commentary
Sparks L (2023) Marketing responses to the taxation of soft drinks; Comment on “Understanding marketing responses to a tax on sugary drinks: a qualitative interview study in the United Kingdom, 2019.”. Commentary on: Forde H, Penney TL, White M, Levy L, Greaves F, Adams J. Understanding marketing responses to a tax on sugary drinks: a qualitative interview study in the United Kingdom, 2019. Int J Health Policy Manag. 2022;11(11):2618–2629. doi:10.34172/ijhpm.2022.5465. International Journal of Health Policy and Management. https://doi.org/10.34172/ijhpm.2023.7612
Commentary
Researching the sacred: a conversation with Samuelson Appau, Russ Belk and Diego Rinallo
Moufahim M, Rodner V, El Jurdi H, Appau S, Belk R & Rinallo D (2023) Researching the sacred: a conversation with Samuelson Appau, Russ Belk and Diego Rinallo. Qualitative Market Research: An International Journal, 26 (2). https://doi.org/10.1108/QMR-02-2023-0016
Editorial
Guest editorial: Sacred journeys: moving in, out and around sacred spaces
Moufahim M, Rodner V & El Jurdi H (2023) Guest editorial: Sacred journeys: moving in, out and around sacred spaces. Qualitative Market Research: An International Journal, 26 (2), pp. 61-67. https://doi.org/10.1108/qmr-02-2023-199
Newspaper Article
We asked Sikh men in Britain what the turban means to them – here’s what they told us
Moufahim M & Bhogal-Nair A (2023) We asked Sikh men in Britain what the turban means to them – here’s what they told us. The Conversation. 14.04.2023.
Editorial
Heath T, Moufahim M & O’Malley L (2023) Critical and creative marketing pedagogies: confronting rhetoric, addressing inequality, inspiring change. Journal of Marketing Management, 39 (1-2), pp. 1-7. https://doi.org/10.1080/0267257x.2023.2187539
Article
Wilson-Nash C, Pavlopoulou I & Wang Z (2023) Selecting, optimizing, and compensating during lockdown: How older consumers use social networking services to improve social well-being. Journal of Interactive Marketing. https://doi.org/10.1177/10949968231155156
Website Content
Special Issue on Psychological Perspectives on Gift Giving in a Changing World
Givi J, Branco-Illodo I, Heath T & Otnes C (2023) Special Issue on Psychological Perspectives on Gift Giving in a Changing World. [Website content] 23.02.2023. https://onlinelibrary.wiley.com/journal/15206793/cfpgiftgiving
Article
Gifts to Whom? Towards a Network View of Gift Receivers
Branco-Illodo I, Heath T & Tynan C (2023) Gifts to Whom? Towards a Network View of Gift Receivers. European Journal of Marketing. https://doi.org/10.1108/EJM-04-2022-0272
Article
Jafari A, moufahim m, Rinallo D & Appau S (2023) Theorizing consumption and markets in the context of religion: A commentary section on Appau’s (2021) ‘divine economic system’. Marketing Theory. https://doi.org/10.1177/14705931231153192
Article
Exploring young voter engagement and journey mapping across political events
Poorrezaei M, Pich C, Armannsdottir G, Branco-Illodo I & Harvey J (2023) Exploring young voter engagement and journey mapping across political events. International Journal of Market Research. https://doi.org/10.1177/14707853231151890
Article
Rinallo D, Santana J, Zanette MC, Appau S, Coffin J, Eckhardt GM, Eichert CA, Husemann KC, Kedzior R, Moufahim M, Rodner V & Stevens L (2023) Where spirituality and religion meet gender and sexuality: Toward a research agenda for intersectional marketing theory. Marketing Theory. https://doi.org/10.1177/14705931231154947
Article
Wilson-Nash C & Tinson J (2022) 'I am the master of my fate': Digital technology paradoxes and the coping strategies of older consumers. Journal of Marketing Management, 38 (3-4), pp. 248-278. https://doi.org/10.1080/0267257X.2021.1945662
Edited Book
Political Branding in Turbulent times
Moufahim M (ed.) (2022) Political Branding in Turbulent times. Palgrave Studies in Political Marketing and Management. Cham, Switzerland: Springer International Publishing. https://doi.org/10.1007/978-3-030-83229-2
Article
Seafood in Food Security: A Call for Bridging the Terrestrial-Aquatic Divide
Stetkiewicz S, Norman RA, Allison EH, Coffee P, Crumlish M, Eltholth M, Falconer L, Kaminski AM, Leschen W, McAdam B, Newton R, Pounds A, Schapper A, Young JA & Little DC (2022) Seafood in Food Security: A Call for Bridging the Terrestrial-Aquatic Divide. Frontiers in Sustainable Food Systems, 5, Art. No.: 703152. https://doi.org/10.3389/fsufs.2021.703152
Editorial
Nudging and Choice Architecture: Perspectives and Challenges
Cerqueira Leal C, Branco-Illodo I, Oliveira BMdN & Esteban-Salvador L (2022) Nudging and Choice Architecture: Perspectives and Challenges [Nudging e Arquitetura da Escolha: Perspetivas e Desafios]. RAC: Revista de Administração Contemporânea, 26 (5), Art. No.: e220098. https://doi.org/10.1590/1982-7849rac2022220098.en
Editorial
Special issue on Covid-19 and retailing
Burt S & Maglaras G (2022) Special issue on Covid-19 and retailing. International Review of Retail, Distribution and Consumer Research, 32 (2), pp. 127-129. https://doi.org/10.1080/09593969.2022.2052464
Conference Proceeding
The contributions of emerging countries MNEs to SDGs: evidence from Nigeria
Siebers L & Ugbede U (2022) The contributions of emerging countries MNEs to SDGs: evidence from Nigeria. In: Proceedings of EURAM 2022. The 22nd European Academy of Management (EURAM) Conference, Zurich, Switzerland, 15.06.2022-17.06.2022. Brussels: European Academy of Management (EURAM). https://conferences.euram.academy/2022conference/conference-programme/
Article
The role of tourism in personal nationalism: A case study
Tinson JS & Saren MAJ (2022) The role of tourism in personal nationalism: A case study. Tourism Management, 93, Art. No.: 104612. https://doi.org/10.1016/j.tourman.2022.104612
Editorial
Reflections on family caregivers’ experiences during the pandemic
Wilson-Nash C (2022) Reflections on family caregivers’ experiences during the pandemic. Journal of Community Nursing, 36 (5), p. 17. https://www.jcn.co.uk/journals/issue/10-2022/article/reflections-on-family-caregivers-experiences-during-the-pandemic
Article
Ageing consumers and e-commerce activities
Rybaczewska M & Sparks L (2022) Ageing consumers and e-commerce activities. Ageing and Society, 42 (8), pp. 1879-1898. https://doi.org/10.1017/S0144686X20001932
Project Report
Evaluation of the 'Connecting Residents in Scotland's Care Homes' Programme
Gibson G, Pavlopoulou I, Wilson-Nash C & McCabe L (2022) Evaluation of the 'Connecting Residents in Scotland's Care Homes' Programme. Scottish Government Technology Enabled Care programme and Digital Health and Care Innovation Centre (DHI). Stirling. https://tec.scot/programme-areas/digital-social-care/current-activities/connecting-residents-scotlands-care-homes-evaluation#:~:text=The%20evaluation%20of%20the%20'Connecting,with%20the%20Digital%20Health%20and
Research Report
Executive Summary: Evaluation of the ‘Connecting Residents in Scotland’s Care Homes’ Programme
Gibson G, McCabe L, Wilson-Nash C & Pavlopoulou I (2022) Executive Summary: Evaluation of the ‘Connecting Residents in Scotland’s Care Homes’ Programme. Scottish Government Technology Enabled Care programme and the Digital Health and Care Innovation Centre (DHI). Stirling.
Conference Paper (unpublished)
"Dear Diary": advancing diaries' potential in consumer research
Branco-Illodo I, Heath T & Gallage S (2022) "Dear Diary": advancing diaries' potential in consumer research. 2022 Academy of Marketing Conference, Huddersfield, 05.07.2022-07.07.2022. https://virtual.oxfordabstracts.com/#/event/2789/program
Newspaper Article
Superstore Closures in China: The Past, Now, and The Future
Siebers LQ (2022) Superstore Closures in China: The Past, Now, and The Future. World Financial Review. 20.06.2022.
Newspaper Article
Technology is alienating people – and it’s not just those who are older
Wilson-Nash C & Tinson J (2022) Technology is alienating people – and it’s not just those who are older. The Conversation. 06.06.2022.
Newspaper Article
Jubilee: from home movies to tea cosies – why people love sending gifts to the Queen
Moufahim M, Pich C & Branco-Illodo I (2022) Jubilee: from home movies to tea cosies – why people love sending gifts to the Queen. The Conversation. 01.06.2022.
Article
Wilson-Nash C (2022) Locked-In: The dangers of health service captivity and cessation for older adults and their carers during COVID-19. Journal of Marketing Management. https://doi.org/10.1080/0267257X.2022.2078861
Article
The art of propaganda: marketing nationhood through visual imagery
Freathy P & Thomas I (2022) The art of propaganda: marketing nationhood through visual imagery. Journal of Historical Research in Marketing. https://doi.org/10.1108/jhrm-08-2021-0040
Website Content
Sparks L (2022) Town Centre Action Plan 2. University of Stirling Public Policy Blog [Blog post] 19.04.2022. https://policyblog.stir.ac.uk/2022/04/19/town-centre-action-plan-2/
Article
Siddiqi K, Siddiqui F, Boeckmann M, Islam Z, Khan A, Dobbie F, Khan Z & Kanaan M (2022) Attitudes of smokers towards tobacco control policies: findings from the Studying Tobacco users of Pakistan (STOP) survey. Tobacco Control, 31 (1), pp. 112-116. https://doi.org/10.1136/tobaccocontrol-2020-055995
Article
"They Said We Ruined the Character and Our Religion": Authenticity and Legitimation of Hijab Cosplay
El Jurdi H, Moufahim M & Dekel O (2022) "They Said We Ruined the Character and Our Religion": Authenticity and Legitimation of Hijab Cosplay. Qualitative Market Research: An International Journal, 25 (1), pp. 43-59. https://doi.org/10.1108/QMR-01-2021-0014
Article
"Is it all just lip service?": on Instagram and the normalisation of the cosmetic servicescape
Rodner V, Goode A & Burns Z (2022) "Is it all just lip service?": on Instagram and the normalisation of the cosmetic servicescape. Journal of Services Marketing, 36 (1), pp. 44-58. https://doi.org/10.1108/JSM-12-2020-0506
Book Chapter
Harvey J & Branco-Illodo I (2021) Why Cryptocurrencies Want Privacy: A Review of Political Motivations and Branding Expressed in "Privacy Coin" Whitepapers. In: Pich C & Newman BI (eds.) Political Branding: More Than Parties, Leaders and Policies. London: Routledge. https://www.routledge.com/Political-Branding-More-Than-Parties-Leaders-and-Policies/Pich-Newman/p/book/9780367492274
Article
Burt S, Dawson J, Johansson U & Hultman J (2021) The changing marketing orientation within the business model of an international retailer - IKEA in China over 10 years. International Review of Retail, Distribution and Consumer Research, 31 (2), pp. 229-255. https://doi.org/10.1080/09593969.2020.1857294
Article
Older People, Town Centres and the Revival of the 'High Street'
Phillips J, Walford N, Hockey A & Sparks L (2021) Older People, Town Centres and the Revival of the 'High Street'. Planning Theory and Practice, 22 (1), pp. 11-26. https://doi.org/10.1080/14649357.2021.1875030
Article
Singh A, Dobbie F, Kinnunen TI, Okello G, Semple S, Okyere PB, Logo DD, Lartey KF, McNeil A, Britton J, Bauld L & Owusu-Dabo E (2021) Adherence to smoke-free policies in Ghana: Findings from a cross-sectional survey of hospitality venue owners and staff. Tobacco Prevention and Cessation, 7, Art. No.: 4. https://doi.org/10.18332/tpc/131058
Article
Brands, Labels, and Product Longevity: The Case of Salmon in UK Grocery Retailing
Asche F, Sogn-Grundvåg G, Zhang D, Cojocaru AL & Young JA (2021) Brands, Labels, and Product Longevity: The Case of Salmon in UK Grocery Retailing. Journal of International Food & Agribusiness Marketing, 33 (1), pp. 53-68. https://doi.org/10.1080/08974438.2020.1860857
Book Chapter
Collective Mobilizations of European Muslims: An Overview of Muslim Social Movements
Moufahim M (2021) Collective Mobilizations of European Muslims: An Overview of Muslim Social Movements. In: Harris P, Bitonti A, Fleisher CS & Skorkjær Binderkrantz A (eds.) The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs. Palgrave Macmillan. https://doi.org/10.1007/978-3-030-13895-0_197-1
Article
Music and well-being: a transformative consumer research perspective
Sinclair G & Tinson J (2021) Music and well-being: a transformative consumer research perspective. Journal of Marketing Management, 37 (15-16), pp. 1605-1623. https://doi.org/10.1080/0267257x.2021.1945661
Article
Networks Amongst Syrians: Situated Migrant Positionalities and the Impact on Relational Embedding
Speed F, Scurry T, Edward P & Moufahim M (2021) Networks Amongst Syrians: Situated Migrant Positionalities and the Impact on Relational Embedding. Social Inclusion, 9 (4), pp. 243-253. https://doi.org/10.17645/si.v9i4.4521
Editorial
Editorial - origins, reflections and ending
Sparks L (2021) Editorial - origins, reflections and ending. International Review of Retail, Distribution and Consumer Research, 31 (5), pp. 499-510. https://doi.org/10.1080/09593969.2021.2009004
Article
Rybaczewska M, Kłopocka AM, Kuszewski T & Sułkowski Ł (2021) Consumers' response to pandemic threat: Purchase behaviour in convenience stores. Evidence from British panel data. Journal of International Studies, 14 (4), pp. 251-269. https://doi.org/10.14254/2071-8330.2021/14-4/17
Conference Proceeding
Siebers L & Simba A (2021) Organisational resilience and entrepreneurial leadership - Chinese organisations in three African countries.. In: EURAM 2021: Reshaping capitalism for a sustainable world. The 21st EURAM Conference, Montreal, 16.06.2021-18.06.2021. Brussels: European Academy of Management (EURAM). https://conferences.euram.academy/2021conference/wp-content/uploads/sites/4/2021/10/EURAM-2021-Book.pdf
Book Chapter
The ethical challenges at the heart of political branding
Moufahim M & Lilleker D (2021) The ethical challenges at the heart of political branding. In: Moufahim M (ed.) Political Branding in turbulent times. 1 ed. Palgrave Studies in Political Marketing and Management. Cham, Switzerland: Palgrave Macmillan, pp. 141-151. https://doi.org/10.1007/978-3-030-83229-2
Newspaper Article
How older people are mastering technology to stay connected after lockdown
Wilson-Nash C & Tinson J (2021) How older people are mastering technology to stay connected after lockdown. The Conversation. 18.08.2021.
Website Content
High-street strategy: recovery will take more than street parties and more bins
Sparks L (2021) High-street strategy: recovery will take more than street parties and more bins. University of Stirling Public Policy Blog [Blog post] 04.08.2021. https://policyblog.stir.ac.uk/2021/08/04/high-street-strategy-recovery-will-take-more-than-street-parties-and-more-bins/
Newspaper Article
High-street strategy: recovery will take more than street parties and more bins
Sparks L (2021) High-street strategy: recovery will take more than street parties and more bins. The Conversation. 03.08.2021.
Article
Wardle H, Donnachie C, Critchlow N, Brown A, Bunn C, Dobbie F, Gray C, Mitchell D, Purves R, Reith G, Stead M & Hunt K (2021) The impact of the initial Covid-19 lockdown upon regular sports bettors in Britain: findings from a cross-sectional online study. Addictive Behaviors, 118, Art. No.: 106876. https://doi.org/10.1016/j.addbeh.2021.106876
Article
Grandi B, Burt S & Cardinali MG (2021) Encouraging healthy choices in the retail store environment: Combining product information and shelf allocation. Journal of Retailing and Consumer Services, 61, Art. No.: 102522. https://doi.org/10.1016/j.jretconser.2021.102522
Article
Ease or excitement? Exploring how concept stores contribute to a retail portfolio
Egan-Wyer CJ, Burt S, Hultman J, Johansson U, Beckman A & Michélsen C (2021) Ease or excitement? Exploring how concept stores contribute to a retail portfolio. International Journal of Retail and Distribution Management, 49 (7), pp. 1025-1044. https://doi.org/10.1108/IJRDM-10-2020-0407
Conference Paper (unpublished)
Conceptualising Hybridised Giving
Harvey J, Branco-Illodo I, Gallage S, Nica-Avram G, Ljevar V & Goulding J (2021) Conceptualising Hybridised Giving. Reframing Marketing Priorities, Online, 05.07.2021-07.07.2021. https://www.academyofmarketing.org/conference/conference-2021/
Article
Freathy P & Thomas I (2021) Hegemony and protectionism in Bologna's meat trade: the role of visual imagery in reputation management. Enterprise and Society, 22 (2), pp. 566-592. https://doi.org/10.1017/eso.2020.3
Article
Covid-19 Pandemic and Independent Convenience Stores in the United Kingdom
Rybaczewska M, Sulkowski L & Bilan Y (2021) Covid-19 Pandemic and Independent Convenience Stores in the United Kingdom. Engineering Economics, 32 (3), pp. 258-265. https://doi.org/10.5755/j01.ee.32.3.28360
Website Content
Towns, High Streets and Resilience: A Question for Policy?
Sparks L (2021) Towns, High Streets and Resilience: A Question for Policy?. Stirlingretail [Blog post] 03.06.2021. https://stirlingretail.com/2021/06/03/towns-high-streets-and-resilience-a-question-for-policy/
Article
Towns, High Streets and Resilience in Scotland: a question for policy?
Sparks L (2021) Towns, High Streets and Resilience in Scotland: a question for policy?. Sustainability, 13 (10), Art. No.: 5631. https://doi.org/10.3390/su13105631
Editorial
Welcome to the party!: Unpacking Party Organizations
Husted E, Moufahim M & Fredriksson M (2021) Welcome to the party!: Unpacking Party Organizations. Ephemera: Theory and Politics in Organization, 21 (2), pp. 1-17. http://www.ephemerajournal.org/contribution/welcome-party
Website Content
Scotland's Towns Partnership: A (Covid) Year in Review
Sparks L (2021) Scotland's Towns Partnership: A (Covid) Year in Review. Stirlingretail [Blog post] 27.05.2021. https://stirlingretail.com/2021/05/27/scotlands-towns-partnership-a-covid-year-in-review/
Conference Paper (unpublished)
Look Who’s Talking: Exploring Older Adults’ Organic Electronic Word-of-Mouth (eWOM)
Wilson-Nash C (2021) Look Who’s Talking: Exploring Older Adults’ Organic Electronic Word-of-Mouth (eWOM). 2021 eWOM Research Virtual Symposium, Virtual, 06.05.2021-07.05.2021.
Conference Paper (unpublished)
End of an era? What next for Singapore's strata-titled malls?
Davies K (2021) End of an era? What next for Singapore's strata-titled malls?. Annual Meeting of the American Association of Geographers, Seattle (Virtual), 07.04.2021-10.04.2021. https://aag-annualmeeting.secure-platform.com/a/organizations/main/home
Article
Political parties and Organization Studies: The party as a critical case of organizing
Husted E, Moufahim M & Fredriksson M (2021) Political parties and Organization Studies: The party as a critical case of organizing. Organization Studies. https://doi.org/10.1177/01708406211010979
Article
The Dynamic Interplay of Hope vs Fear Appeals in a Referendum Context
Black I, Baines P, Baines N, O’Shaughnessy N & Mortimore R (2021) The Dynamic Interplay of Hope vs Fear Appeals in a Referendum Context. Journal of Political Marketing. https://doi.org/10.1080/15377857.2021.1892900
Article
Exogenous cognition and cognitive state theory: the plexus of consumer analytics and decision-making
Smith A, Harvey J, Goulding J, Smith G & Sparks L (2021) Exogenous cognition and cognitive state theory: the plexus of consumer analytics and decision-making. Marketing Theory, 21 (1), pp. 53-74. https://doi.org/10.1177/1470593120964947
Website Content
A New Future for Scotland’s Towns – Recommendations
Sparks L (2021) A New Future for Scotland’s Towns – Recommendations. University of Stirling Public Policy Blog [Blog post] 05.02.2021. https://policyblog.stir.ac.uk/2021/02/05/a-new-future-for-scotlands-towns-recommendations/
Website Content
A New Future for Scotland’s Town Centres: Summary of our Approach
Sparks L (2021) A New Future for Scotland’s Town Centres: Summary of our Approach. University of Stirling Public Policy Blog [Blog post] 04.02.2021. https://policyblog.stir.ac.uk/2021/02/04/a-new-future-for-scotlands-town-centres-summary-of-our-approach/
Website Content
A New Future for Scotland's Town Centres - (1) Introduction to our Report
Sparks L (2021) A New Future for Scotland's Town Centres - (1) Introduction to our Report. Stirlingretail [Blog post] 03.02.2021. https://stirlingretail.com/2021/02/03/a-new-future-for-scotlands-town-centres-1-introduction-to-our-report/
Research Report
A New Future for Scotland's Town Centres
Sparks L, Witcher S, Narayanan D, Prentice P, Macdonell L, Cowan D, Beautyman I, Coutts P, Leitch A, Griggs R, McCulloch B & Nicol R (2021) A New Future for Scotland's Town Centres. Scottish Government. Edinburgh. https://www.gov.scot/publications/new-future-scotlands-town-centres/
Website Content
A New Future for Scotland’s Town Centres: Introduction to our Report
Sparks L (2021) A New Future for Scotland’s Town Centres: Introduction to our Report. University of Stirling Public Policy Blog [Blog post] 03.02.2021. https://policyblog.stir.ac.uk/2021/02/03/a-new-future-for-scotlands-town-centres-introduction-to-our-report/
Website Content
“If Not Now, When?” – the Social Renewal Advisory Board Report
Sparks L (2021) “If Not Now, When?” – the Social Renewal Advisory Board Report. University of Stirling Public Policy Blog [Blog post] 22.01.2021. https://policyblog.stir.ac.uk/2021/01/22/if-not-now-when-the-social-renewal-advisory-board-report/
Article
How value is disrupted in football fandom, and how fans respond
Tinson J, Sinclair G & Gordon R (2021) How value is disrupted in football fandom, and how fans respond. European Sport Management Quarterly. https://doi.org/10.1080/16184742.2020.1871394
Book Chapter
Institutionalizing Entrepreneurs: The Case of Brazil's Forum for Cultural Rights
Rodner V & Rjabbes P (2020) Institutionalizing Entrepreneurs: The Case of Brazil's Forum for Cultural Rights. In: Fillis I & Telford N (eds.) Handbook of Entrepreneurship and Marketing. Cheltenham: Edward Elgar Publishing, pp. 320-337. https://www.e-elgar.com/shop/gbp/handbook-of-entrepreneurship-and-marketing-9781785364563.html
Article
Cross-border tourism and the regional economy: a typology of the ignored shopper
Boonchai P & Freathy P (2020) Cross-border tourism and the regional economy: a typology of the ignored shopper. Current Issues in Tourism, 23 (5), pp. 626-640. https://doi.org/10.1080/13683500.2018.1548579
Conference Proceeding
Branco-Illodo I, Siebers LQ, Lee L & Li F (2020) The Role of Employee Attachment in Creating Service Climate: A Low-Skilled Workers’ Perspective: An Abstract. In: Pantoja F, Wu S & Krey N (eds.) Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS World Marketing Congress (WMC). Developments in Marketing Science: Proceedings of the Academy of Marketing Science. 2019 Academy of Marketing Science World Marketing Congress, Edinburgh, 09.07.2019-12.07.2019. Cham, Switzerland: Springer, pp. 193-194. https://doi.org/10.1007/978-3-030-42545-6_55
Article
Harvey J & Branco-Illodo I (2020) Why Cryptocurrencies Want Privacy: A Review of Political Motivations and Branding Expressed in "Privacy Coin" Whitepapers. Journal of Political Marketing, 19 (1-2), pp. 107-136. https://doi.org/10.1080/15377857.2019.1652223
Book Chapter
Country branding through the arts: the role of museums in positioning a nation on the global market
Rodner V, Preece C & Chang Y (2020) Country branding through the arts: the role of museums in positioning a nation on the global market. In: Ekström KM (ed.) Museum Marketization: Cultural Institutions in the Neoliberal Era. Mastering Management in the Creative and Cultural Industries. London: Routledge, pp. 170-187. https://www.routledge.com/Museum-Marketization-Cultural-Institutions-in-the-Neoliberal-Era-1st/Ekstrom/p/book/9781138393868
Article
"You Really Shouldn't Have!" Coping with failed gift experiences
Branco-Illodo I, Heath T & Tynan C (2020) "You Really Shouldn't Have!" Coping with failed gift experiences. European Journal of Marketing, 54 (4), pp. 857-883. https://doi.org/10.1108/EJM-05-2018-0309
Article
Rybaczewska M & Sułkowski Ł (2020) Company image as an employer on Poland's mobile telecommunication market and its relationship with consumer recommendations. Entrepreneurial Business and Economics Review, 8 (2), pp. 141-152. https://doi.org/10.15678/EBER.2020.080208
Conference Proceeding
Hybridisation and cross-cultural transfer of management practices: Chinese organisations in Africa
Siebers L (2020) Hybridisation and cross-cultural transfer of management practices: Chinese organisations in Africa. In: EURAM 202:The Business of Now: the future starts here. The 20th European Academy of Management Conference (EURAM), Trinity College Dublin, 04.12.2020-06.12.2020. European Academy of Management.
Website Content
Sparks L (2020) COVID-19 and Christmas. Stirlingretail [Blog Post] 15.12.2020. https://stirlingretail.com/2020/12/15/covid-19-and-christmas/
Website Content
How is coronavirus affecting retailers in the run-up to Christmas?
Sparks L (2020) How is coronavirus affecting retailers in the run-up to Christmas?. Economics Observatory [Blog post] 14.12.2020. https://www.economicsobservatory.com/how-coronavirus-affecting-retailers-run-christmas
Conference Paper (unpublished)
Emerging market firms’ responses to institutional complexities in emerging economies
Siebers L, Umoru U & Mangena M (2020) Emerging market firms’ responses to institutional complexities in emerging economies. The 20th European Academy of Management (EURAM) Conference, Trinity College Dublin, 04.12.2020-06.12.2020.
Article
The 'perfect gift' and the 'best gift ever': an integrative framework for truly special gifts
Branco-Illodo I & Heath T (2020) The 'perfect gift' and the 'best gift ever': an integrative framework for truly special gifts. Journal of Business Research, 120, pp. 418-424. https://doi.org/10.1016/j.jbusres.2019.11.012
Website Content
COVID-19: How Scotland’s Improvement Districts are supporting businesses and communities
Sparks L (2020) COVID-19: How Scotland’s Improvement Districts are supporting businesses and communities. University of Stirling Public Policy Blog [Blog post] 06.11.2020. https://policyblog.stir.ac.uk/2020/11/06/covid-19-how-scotlands-improvement-districts-are-supporting-businesses-and-communities/
Article
Introducing the socialbot: a novel touchpoint along the young adult customer journey
Wilson-Nash C, Goode A & Currie A (2020) Introducing the socialbot: a novel touchpoint along the young adult customer journey. European Journal of Marketing, 54 (10), pp. 2621-2643. https://doi.org/10.1108/ejm-07-2019-0555
Article
Non-market strategy as a framework for exploring commercial involvement in health policy: a primer
Eastmure E, Cummins S & Sparks L (2020) Non-market strategy as a framework for exploring commercial involvement in health policy: a primer. Social Science and Medicine, 262, Art. No.: 113257. https://doi.org/10.1016/j.socscimed.2020.113257