Book Chapter
Institutionalizing Entrepreneurs: The Case of Brazil's Forum for Cultural Rights
Rodner V & Rjabbes P (2020) Institutionalizing Entrepreneurs: The Case of Brazil's Forum for Cultural Rights. In: Fillis I & Telford N (eds.) Handbook of Entrepreneurship and Marketing. Cheltenham: Edward Elgar Publishing, pp. 320-337. https://www.e-elgar.com/shop/gbp/handbook-of-entrepreneurship-and-marketing-9781785364563.html
Article
Cross-border tourism and the regional economy: a typology of the ignored shopper
Boonchai P & Freathy P (2020) Cross-border tourism and the regional economy: a typology of the ignored shopper. Current Issues in Tourism, 23 (5), pp. 626-640. https://doi.org/10.1080/13683500.2018.1548579
Book Chapter
Country branding through the arts: the role of museums in positioning a nation on the global market
Rodner V, Preece C & Chang Y (2020) Country branding through the arts: the role of museums in positioning a nation on the global market. In: Ekström KM (ed.) Museum Marketization: Cultural Institutions in the Neoliberal Era. Mastering Management in the Creative and Cultural Industries. London: Routledge, pp. 170-187. https://www.routledge.com/Museum-Marketization-Cultural-Institutions-in-the-Neoliberal-Era-1st/Ekstrom/p/book/9781138393868
Article
"You Really Shouldn't Have!" Coping with failed gift experiences
Branco-Illodo I, Heath T & Tynan C (2020) "You Really Shouldn't Have!" Coping with failed gift experiences. European Journal of Marketing, 54 (4), pp. 857-883. https://doi.org/10.1108/EJM-05-2018-0309
Article
Company image as an employer on Poland’s mobile telecommunication market and its relationship with consumer recommendations
Rybaczewska M & Sułkowski Ł (2020) Company image as an employer on Poland’s mobile telecommunication market and its relationship with consumer recommendations. Entrepreneurial Business and Economics Review, 8 (2), pp. 141-152. https://doi.org/10.15678/EBER.2020.080208
Article
Non-market strategy as a framework for exploring commercial involvement in health policy: a primer
Eastmure E, Cummins S & Sparks L (2020) Non-market strategy as a framework for exploring commercial involvement in health policy: a primer. Social Science and Medicine, 262, Art. No.: 113257. https://doi.org/10.1016/j.socscimed.2020.113257
Article
Exogenous cognition and cognitive state theory: the plexus of consumer analytics and decision-making
Smith A, Harvey J, Goulding J, Smith G & Sparks L (2020) Exogenous cognition and cognitive state theory: the plexus of consumer analytics and decision-making. Marketing Theory. https://doi.org/10.1177/1470593120964947
Article
Creating and managing participative brand communities: The roles members perform
Veloutsou C & Black I (2020) Creating and managing participative brand communities: The roles members perform. Journal of Business Research, 117, pp. 873-885. https://doi.org/10.1016/j.jbusres.2019.06.032
Article
Examining the frequency and nature of gambling marketing in televised broadcasts of professional sporting events in the United Kingdom
Purves R, Critchlow N, Morgan A, Stead M & Dobbie F (2020) Examining the frequency and nature of gambling marketing in televised broadcasts of professional sporting events in the United Kingdom. Public Health, 184, pp. 71-78. https://doi.org/10.1016/j.puhe.2020.02.012
Article
Consumers' purchase decisions and employer image
Rybaczewska M, Sparks L & Sułkowski L (2020) Consumers' purchase decisions and employer image. Journal of Retailing and Consumer Services, 55, Art. No.: 102123. https://doi.org/10.1016/j.jretconser.2020.102123
Article
Visibility of age restriction warnings, harm reduction messages and terms and conditions: A content analysis of paid-for gambling advertising in the United Kingdom
Critchlow N, Moodie C, Stead M, Morgan A, Newall PW & Dobbie F (2020) Visibility of age restriction warnings, harm reduction messages and terms and conditions: A content analysis of paid-for gambling advertising in the United Kingdom [Consumer protection information in gambling advertising]. Public Health, 184, pp. 79-88. https://doi.org/10.1016/j.puhe.2020.04.004
Newspaper Article
Social distancing: how we overcome fear of one another to embrace a new normal
Rodner V (2020) Social distancing: how we overcome fear of one another to embrace a new normal. The Conversation. 12.06.2020. https://theconversation.com/social-distancing-how-we-overcome-fear-of-one-another-to-embrace-a-new-normal-139089
Website Content
Call for Papers: Nudging and Choice Architecture
Leal CC, Oliveira B, Branco-Illodo I & Salvador MLE (2020) Call for Papers: Nudging and Choice Architecture. Journal of Contemporary Administration via Zenodo [Repository] 18.06.2020. https://zenodo.org/record/3900050#.X3GoYGhKiUm
Article
YouTube Vloggers as Brand Influencers on Consumer Purchase Behaviour
Rybaczewska M, Jebet Chesire B & Sparks L (2020) YouTube Vloggers as Brand Influencers on Consumer Purchase Behaviour. Journal of Intercultural Management, 12 (3), pp. 117-140. https://doi.org/10.2478/joim-2020-0047
Article
Exposure to secondhand smoke in hospitality settings in Ghana: Evidence of changes since implementation of smoke-free legislation
Singh A, Okello G, Semple S, Dobbie F, Kinnunen TI, Lartey KF, Logo DD, Bauld L, Ankrah ST, McNeill A & Owusu-Dabo E (2020) Exposure to secondhand smoke in hospitality settings in Ghana: Evidence of changes since implementation of smoke-free legislation. Tobacco Induced Diseases, 18, Art. No.: 44. https://doi.org/10.18332/tid/120934
Article
Introducing the socialbot: a novel touchpoint along the young adult customer journey
Wilson-Nash C, Goode A & Currie A (2020) Introducing the socialbot: a novel touchpoint along the young adult customer journey. European Journal of Marketing. https://doi.org/10.1108/ejm-07-2019-0555
Website Content
What Should We Value about Retailing and Towns and What Should We Do About Them?
Sparks L (2020) What Should We Value about Retailing and Towns and What Should We Do About Them?. [Blog post] 29.04.2020. https://stirlingretail.com/2020/04/29/what-should-we-value-about-retailing-and-towns-and-what-should-we-do-about-them/
Article
Slogans, Brands and Purchase Behaviour of Students
Rybaczewska M, Jirapathomsakul S, Liu Y, Chow WT, Nguyen MT & Sparks L (2020) Slogans, Brands and Purchase Behaviour of Students. Young Consumers, 21 (3), pp. 305-317. https://doi.org/10.1108/YC-07-2019-1020
