Marketing & Retail

Outputs related to Marketing & Retail

Showing 1 to 100 of 794

Conference Proceeding

Nica-Avram G, Ljevar V, Harvey J, Branco-Illodo I, Gallage S & Goulding J (2023) Ill-fated interactions: modeling complaints on a food waste fighting platform. In: 2022 IEEE International Conference on Big Data (Big Data). 2022 IEEE International Conference on Big Data (Big Data), Osaka, Japan, 17.12.2022-20.12.2022. 2022 IEEE International Conference on Big Data (Big Data): IEEE. https://doi.org/10.1109/bigdata55660.2022.10020517


Commentary

Sparks L (2023) Marketing responses to the taxation of soft drinks; Comment on "Understanding marketing responses to a tax on sugary drinks: a qualitative interview study in the United Kingdom, 2019". Commentary on: Forde H, Penney TL, White M, Levy L, Greaves F, Adams J. Understanding marketing responses to a tax on sugary drinks: a qualitative interview study in the United Kingdom, 2019. Int J Health Policy Manag. 2022;11(11):2618–2629. doi:10.34172/ijhpm.2022.5465. International Journal of Health Policy and Management, 12 (1), Art. No.: 7612. https://doi.org/10.34172/IJHPM.2023.7612


Conference Proceeding

Branco-Illodo I, Gallage S & Heath T (2023) Is Gift-giving Only for the Privileged? Exploring Gift-giving Through the Lens of Consumer Vulnerabilities. In: Proceedings of Academy of Marketing 2023 Annual Conference and Doctoral Colloquium: From Revolution to Revolutions, volume 55. Academy of Marketing Conference, Birmingham, 03.07.2023-06.07.2023. Academy of Marketing, pp. 206-207. https://academyofmarketing.org/wp-content/uploads/2023/07/Updated-Proceedings-Book.pdf


Conference Proceeding

Heath T & Branco-Illodo I (2023) Giving to us: the interweaving threads of self-gifting, gift-giving, and sharing. In: Proceedings of Academy of Marketing 2023 Annual Conference and Doctoral Colloquium: From Revolution to Revolutions, volume 55. Academy of Marketing Conference 2023, University of Birmingham, 03.07.2023-06.07.2023. Academy of Marketing, pp. 125-126. https://academyofmarketing.org/wp-content/uploads/2023/07/Updated-Proceedings-Book.pdf


Conference Paper (unpublished)

Pavlopoulou I & Kolyperas D (2023) Of hacking, cheating, ‘BM’ing and other demons: searching for the roots of e-sportsmanship within the gaming community. Academy of Marketing 2023 Annual Conference and Doctoral Colloquium: From Revolution to Revolutions, University of Birmingham, 03.07.2023-06.07.2023. https://academyofmarketing.org/wp-content/uploads/2023/07/Updated-Proceedings-Book.pdf


Book Chapter

Sparks L (2023) Urban Logistics and Retailing. In: The Routledge Handbook of Urban Logistics. Routledge International Handbooks. Routledge, pp. 121-133. https://www.routledge.com/The-Routledge-Handbook-of-Urban-Logistics/Monios-Budd-Ison/p/book/9781032148571?_ga=1037767347.1683417600


Edited Book

Moufahim M (ed.) (2022) Political Branding in Turbulent times. Palgrave Studies in Political Marketing and Management. Cham, Switzerland: Springer International Publishing. https://doi.org/10.1007/978-3-030-83229-2


Editorial

Cerqueira Leal C, Branco-Illodo I, Oliveira BMdN & Esteban-Salvador L (2022) Nudging and Choice Architecture: Perspectives and Challenges [Nudging e Arquitetura da Escolha: Perspetivas e Desafios]. RAC: Revista de Administração Contemporânea, 26 (5), Art. No.: e220098. https://doi.org/10.1590/1982-7849rac2022220098.en


Editorial

Burt S & Maglaras G (2022) Special issue on Covid-19 and retailing. International Review of Retail, Distribution and Consumer Research, 32 (2), pp. 127-129. https://doi.org/10.1080/09593969.2022.2052464


Conference Proceeding

Siebers L & Ugbede U (2022) The contributions of emerging countries MNEs to SDGs: evidence from Nigeria. In: Proceedings of EURAM 2022. The 22nd European Academy of Management (EURAM) Conference, Zurich, Switzerland, 15.06.2022-17.06.2022. Brussels: European Academy of Management (EURAM). https://conferences.euram.academy/2022conference/conference-programme/


Conference Proceeding

Branco-Illodo I, Heath T & Gallage S (2022) "Dear Diary": advancing diaries' potential in consumer research. In: Roper S & McCamley C (eds.) Proceedings of Academy of Marketing 2022 Annual Conference and Doctoral Colloquium: Marketing: The Fabric of Life. 2022 Academy of Marketing Conference, University of Huddersfield, 05.07.2022-07.07.2022. Helensburgh: Academy of Marketing. https://academyofmarketing.org/am2022-conference/


Project Report

Gibson G, Pavlopoulou I, Wilson-Nash C & McCabe L (2022) Evaluation of the 'Connecting Residents in Scotland's Care Homes' Programme. Scottish Government Technology Enabled Care programme and Digital Health and Care Innovation Centre (DHI). Stirling. https://tec.scot/programme-areas/digital-social-care/current-activities/connecting-residents-scotlands-care-homes-evaluation#:~:text=The%20evaluation%20of%20the%20'Connecting,with%20the%20Digital%20Health%20and


Website Content

Sparks L (2022) Town Centre Action Plan 2. University of Stirling Public Policy Blog [Blog post] 19.04.2022. https://policyblog.stir.ac.uk/2022/04/19/town-centre-action-plan-2/


Book Chapter

Harvey J & Branco-Illodo I (2021) Why Cryptocurrencies Want Privacy: A Review of Political Motivations and Branding Expressed in "Privacy Coin" Whitepapers. In: Pich C & Newman BI (eds.) Political Branding: More Than Parties, Leaders and Policies. London: Routledge. https://www.routledge.com/Political-Branding-More-Than-Parties-Leaders-and-Policies/Pich-Newman/p/book/9780367492274


Conference Proceeding

Siebers L & Simba A (2021) Organisational resilience and entrepreneurial leadership - Chinese organisations in three African countries.. In: EURAM 2021: Reshaping capitalism for a sustainable world. The 21st EURAM Conference, Montreal, 16.06.2021-18.06.2021. Brussels: European Academy of Management (EURAM). https://conferences.euram.academy/2021conference/wp-content/uploads/sites/4/2021/10/EURAM-2021-Book.pdf


Book Chapter

Moufahim M & Lilleker D (2021) The ethical challenges at the heart of political branding. In: Moufahim M (ed.) Political Branding in turbulent times. 1 ed. Palgrave Studies in Political Marketing and Management. Cham, Switzerland: Palgrave Macmillan, pp. 141-151. https://doi.org/10.1007/978-3-030-83229-2


Article

Wardle H, Donnachie C, Critchlow N, Brown A, Bunn C, Dobbie F, Gray C, Mitchell D, Purves R, Reith G, Stead M & Hunt K (2021) The impact of the initial Covid-19 lockdown upon regular sports bettors in Britain: findings from a cross-sectional online study. Addictive Behaviors, 118, Art. No.: 106876. https://doi.org/10.1016/j.addbeh.2021.106876


Conference Paper (unpublished)

Harvey J, Branco-Illodo I, Gallage S, Nica-Avram G, Ljevar V & Goulding J (2021) Conceptualising Hybridised Giving. Reframing Marketing Priorities, Online, 05.07.2021-07.07.2021. https://www.academyofmarketing.org/conference/conference-2021/


Conference Paper (unpublished)

Davies K (2021) End of an era? What next for Singapore's strata-titled malls?. Annual Meeting of the American Association of Geographers, Seattle (Virtual), 07.04.2021-10.04.2021. https://aag-annualmeeting.secure-platform.com/a/organizations/main/home


Website Content

Sparks L (2021) A New Future for Scotland’s Towns – Recommendations. University of Stirling Public Policy Blog [Blog post] 05.02.2021. https://policyblog.stir.ac.uk/2021/02/05/a-new-future-for-scotlands-towns-recommendations/


Website Content

Sparks L (2021) A New Future for Scotland’s Town Centres: Summary of our Approach. University of Stirling Public Policy Blog [Blog post] 04.02.2021. https://policyblog.stir.ac.uk/2021/02/04/a-new-future-for-scotlands-town-centres-summary-of-our-approach/


Research Report

Sparks L, Witcher S, Narayanan D, Prentice P, Macdonell L, Cowan D, Beautyman I, Coutts P, Leitch A, Griggs R, McCulloch B & Nicol R (2021) A New Future for Scotland's Town Centres. Scottish Government. Edinburgh. https://www.gov.scot/publications/new-future-scotlands-town-centres/


Website Content

Sparks L (2021) A New Future for Scotland’s Town Centres: Introduction to our Report. University of Stirling Public Policy Blog [Blog post] 03.02.2021. https://policyblog.stir.ac.uk/2021/02/03/a-new-future-for-scotlands-town-centres-introduction-to-our-report/


Book Chapter

Rodner V, Preece C & Chang Y (2020) Country branding through the arts: the role of museums in positioning a nation on the global market. In: Ekström KM (ed.) Museum Marketization: Cultural Institutions in the Neoliberal Era. Mastering Management in the Creative and Cultural Industries. London: Routledge, pp. 170-187. https://www.routledge.com/Museum-Marketization-Cultural-Institutions-in-the-Neoliberal-Era-1st/Ekstrom/p/book/9781138393868