Our vision, mission and values

Our vision

To be a place of opportunity …….

  • being a leader in developing responsible, sustainable and growth-based business practices by research, education and being locally connected with an international outlook;
  • where learners at any stage come to develop based on ability – not background;
  • where academia, local & regional businesses and society members connect to make business a positive force in the world

Our mission

We advocate responsible & sustainable business (including organisations) by producing outstanding scholarship, research and education and we work to maximise the impact of our expertise. We are committed to instilling a strong ethical compass and a lifelong habit of learning & growth in our students and stakeholders.

Our values

Excellence – leading the way in how we prepare our staff, students and stakeholders to make a difference

Openness – friendly and engaging where enquiry, collaboration and exchange are welcome and encouraged

Ambition – shaping our societies and improving business performance by making a lasting impact and transforming the world in which we live

Responsible – embedding the ethos and principles of sustainable and ethical business practice in everything that we do

Gender equality in higher education

The University of Stirling Management School holds an Athena SWAN Bronze award for gender equality in higher education.

The award demonstrates our ongoing commitment to equality and inclusion in our policies, practices, action plans and culture.

The Athena SWAN initiative is a national charter developed by the Equality Challenge Unit, which recognises and promotes good practice around gender equality.

Gender equality in higher education Athena Swan Bronze Award