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University of Stirling

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Dr Ines Branco-Illodo

Lecturer in Marketing

Marketing & Retail University of Stirling Stirling FK9 4LA Scotland, UK

Dr Ines Branco-Illodo

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About me

I joined the University of Stirling as a lecturer in Marketing in November 2018. Previously, I was a lecturer in marketing at Nottingham Trent University and worked at the University of Nottingham, where I also completed her PhD in 2016. Prior to my academic job, I worked in the Real State industry.

I authored articles on gift giving, political marketing and published my work on journals such as the Journal of Travel Research, Industrial Marketing Management and the International Journal of Research in Marketing. I regularly present my research in international events including the AMS World Marketing Congress and the ACR North American conference.

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