Dr Gemma Mitchell

ISMH Hastings Research Fellow

Institute for Social Marketing Stirling

Dr Gemma Mitchell

Contact details

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http://www.stir.ac.uk/people/gemmamitchell

About me

Dr Gemma Mitchell is a public health researcher with a background in social work and sociology. Her research focuses on alcohol industry involvement in science and policy and conflicts of interest. Dr Mitchell has expertise in using Freedom of Information requests and other qualitative research methods to document industry activity across several countries, including South Africa, Uganda, the UK and US. In her current role, she leads several studies looking at alcohol industry corporate political activity and works with public health organisations to develop strategic responses to the commercial determinants of health. Dr Mitchell also co-leads the UK Prevention Research Network ‘Management of Commercial Interactions in Research’ Interest Group.

Commercial determinants of health; alcohol industry corporate activity; conflicts of interest; alcohol licensing; sociology of risk and uncertainty; qualitative research methods

Research projects (2)

UKPRP Community of Practice
PI: Professor Niamh Fitzgerald
Funded by: Medical Research Council
–

SPECTRUM: Shaping Public hEalth poliCies To Reduce IneqUalities and harM
PI: Professor Niamh Fitzgerald
Funded by: Medical Research Council
–

Outputs (28)

Article

Biomarker Driven Antifungal Stewardship (BioDriveAFS) in acute leukaemia—a multi-centre randomised controlled trial to assess clinical and cost effectiveness: a study protocol for a randomised controlled trial

Flett L, Abdelatif R, Akhtar Baz S, Brady S, Corbacho B, Common K, Cowling A, Fairhurst C, Fitzmaurice E, Ghandi S, Hilton A, Hope W, Howard A, Laycock J, Lillie P, Mitchell G, Parker A, Peel M, Sheard L, Sneddon J, Taynton T, Tharmanathan P, Torgerson D, Wang H, Allsup D & Barlow D (2024) Biomarker Driven Antifungal Stewardship (BioDriveAFS) in acute leukaemia—a multi-centre randomised controlled trial to assess clinical and cost effectiveness: a study protocol for a randomised controlled trial. Trials, Art. No.: 427 (2024). https://doi.org/10.1186/s13063-024-08272-w

Article

Evaluating the progress of alcohol policies in Burundi against the WHO ‘best buy’ interventions: implications for public health.

Haragirimana E, Mitchell G & Uny I (2024) Evaluating the progress of alcohol policies in Burundi against the WHO ‘best buy’ interventions: implications for public health.. International Journal of Alcohol and Drug Research, 12 (S1), p. S57–S70. SPECIAL ISSUE PART 1: ALCOHOL PREVENTION RESEARCH AND POLICY DEVELOPMENT IN LMICS. https://ijadr.org/index.php/ijadr/article/view/467; https://doi.org/10.7895/ijadr.467

Article

The commercial promotion of electronic cigarettes on social media and its influence on positive perceptions of vaping and vaping behaviours in Anglophone countries: A scoping review

Chacon L, Mitchell G & Golder S (2024) The commercial promotion of electronic cigarettes on social media and its influence on positive perceptions of vaping and vaping behaviours in Anglophone countries: A scoping review. Sriram V (Editor) PLOS Global Public Health, 4 (1), Art. No.: e0002736. https://doi.org/10.1371/journal.pgph.0002736

Conference Paper (published)

Later opening hours for alcohol licensed premises in Scotland amidst economic and social instability: local stakeholder experiences based on semi-structured interviews

Mitchell G, O'Donnell R, Cook M, Uny I, Maxwell K, Emslie C & Fitzgerald N Later opening hours for alcohol licensed premises in Scotland amidst economic and social instability: local stakeholder experiences based on semi-structured interviews. In: , Johannesburg, South Africa, 05.06.2023-08.06.2023. 48th Annual Alcohol Epidemiology Symposium of the Kettil Bruun Society.

Conference Paper (published)

Interactions Between the U.S. National Institute on Alcohol Abuse and Alcoholism and the Alcohol Industry: Evidence From Email Correspondence 2013–2020

Mitchell G & McCambridge J (2023) Interactions Between the U.S. National Institute on Alcohol Abuse and Alcoholism and the Alcohol Industry: Evidence From Email Correspondence 2013–2020. US Alcohol Action Network, Online. Journal of Studies on Alcohol and Drugs, 84 (1). https://doi.org/10.15288/jsad.22-00184

Book Chapter

Moving from gut feeling to evidence: the case of social work

Mitchell G (2015) Moving from gut feeling to evidence: the case of social work. In: Medicine, Risk, Discourse and Power. 1 ed. Abingdon, Oxon: Routledge. https://www.routledge.com/Medicine-Risk-Discourse-and-Power/Chamberlain/p/book/9780367597641

Research programmes