Project

COmmunities Facilitating incREasing Smoke-free Homes’ (CO-FRESH)

Funded by Medical Research Council.

Collaboration with Universitas Gadjah Mada and Universiti Putra Malaysia.

The project will seek to co-develop an intervention suite that can be utilised at community level in different countries to: (i) educate health and allied-health professionals about the benefits of a smoke-free home; (ii) inform the local population about the harms of second-hand tobacco smoke through targeted campaigns at smokers, non-smokers and children, and engagement with local policymakers and community influencers; (iii) provide personalised information to families about the impact of smoking on their household air quality; (iv) encourage change in community social norms through a community incentive scheme; (v) enable individual behaviour change through advice and support; and (vi) establish mechanisms to measure and audit SFH compliance.

Total award value £151,584.80

People (5)

People

Professor Sean Semple
Professor Sean Semple

Professor, ISM

Dr Rachel O'Donnell
Dr Rachel O'Donnell

Research Fellow, Institute for Social Marketing

Dr Isabelle Uny
Dr Isabelle Uny

Research Fellow, Institute for Social Marketing

Ms Aileen Paton
Ms Aileen Paton

Research Co-ordinator, Institute for Social Marketing

Ms Aileen Paton
Ms Aileen Paton

Research Co-ordinator, Institute for Social Marketing

Outputs (1)

Outputs

Article

Zulkifli A, Abd Rani NL, Abdul Mutalib RNS, Dobson R, Engku Ibrahim TA, Abd Latif NH, O’Donnell R, Uny I, Zainal Abidin E & Semple S (2022) Measuring secondhand smoke in homes in Malaysia: A feasibility study comparing indoor fine particulate (PM2.5) concentrations following an educational feedback intervention to create smoke-free homes during the COVID-19 pandemic. Tobacco Induced Diseases, 20, Art. No.: 64. https://doi.org/10.18332/tid/150338