Conference Proceeding
Details
Citation
Davies K, Mukoyama M & Sternquist B (1999) The Internationalisation Activities of Japanese Retailers. In: Czinkota M & Kotabe M (eds.) Japanese Distribution Strategy. American Marketing Association/Japan Marketing Association conference on Japanese Retailing, Hawaii, November 1998, Honolulu, Hawaii, USA, 22.11.1998-24.11.1998. Cengage Learning.
| Status | Published |
|---|---|
| Publication date | 31/12/1999 |
| Publication date online | 22/11/1998 |
| Publisher | Cengage Learning |
| ISBN | 978-1861525352 |
| Conference | American Marketing Association/Japan Marketing Association conference on Japanese Retailing, Hawaii, November 1998 |
| Conference location | Honolulu, Hawaii, USA |
| Dates | – |
People (1)
People
Senior Lecturer, Marketing & Retail