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University of Stirling

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Book Chapter

Distribution Channels and Sports Logistics

Citation
Sparks L (2006) Distribution Channels and Sports Logistics. In: Beech J & Chadwick S (eds.) The Marketing of Sport. First ed. Harlow, UK: Pearson Education Ltd, pp. 342-364. http://www.pearsoned.co.uk/bookshop/detail.asp?item=100000000064085

StatusPublished
Author(s)Sparks, Leigh
Publication date31/12/2006
PublisherPearson Education Ltd
Publisher URLhttp://www.pearsoned.co.uk/…=100000000064085
Place of publicationHarlow, UK
ISBN978-0273688266
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