Radley A, Ballard P, Eadie D, MacAskill S, Donnelly LA & Tappin D (2013) Give It Up for Baby: Outcomes and factors influencing uptake of a pilot smoking cessation incentive scheme for pregnant women. BMC Public Health, 13(1): Article 343. https://doi.org/10.1186/1471-2458-13-343
The use of incentives to promote smoking cessation is a promising technique for increasing the effectiveness of interventions. This study evaluated the smoking cessation outcomes and factors associated with success for pregnant smokers who registered with a pilot incentivised smoking cessation scheme in a Scottish health board area (NHS Tayside).
Smoking; Pregnancy; Smoking cessation; Incentives; Health behaviour; Health promotion
BMC Public Health: Volume 13(1): Article 343