Skip header navigation

University of Stirling

×

Article

Bottom-up versus Top-down Campaigning at the Scottish Independence Referendum 2014

Citation
Lynch P (2015) Bottom-up versus Top-down Campaigning at the Scottish Independence Referendum 2014. Revue Francaise de Civilisation Britannique, XX (2). https://doi.org/10.4000/rfcb.405

Abstract
The Scottish independence referendum of 2014 saw one of the longest political campaigns in modern UK politics. The referendum saw the formation of a hybrid Yes campaign that combined modern campaigning techniques with a large, activist grassroots that established a range of new political organisations. Not only did these organisations continue to develop after the referendum itself, but they contributed to the formation of a broad social movement in favour of independence for the first time in Scotland.

Keywords
independence; referendum; campaigning; grassroots; culture

Journal
Revue Francaise de Civilisation Britannique: Volume XX, Issue 2

StatusPublished
Author(s)Lynch, Peter
Publication date31/12/2015
URLhttp://hdl.handle.net/1893/25236
PublisherCentre de Recherches et d’Etudes en Civilisation Britannique
ISSN0248-9015
Scroll back to the top