A Qualitative Study of Factors Influencing Adherence among Pregnant Women Attempting to Stop Smoking with the aid of electronic cigarettes

Funded by Cancer Research UK.

Collaboration with Queen Mary, University of London, University of East Anglia and University of Nottingham.


Total award value £53,669.86

People (2)


Professor Michael Ussher

Professor Michael Ussher

Professor of Behavioural Medicine, ISM

Dr Allison Ford

Dr Allison Ford

Associate Professor, Institute for Social Marketing

Outputs (1)



Ford A, Uny I, Lowes J, Naughton F, Cooper S, Coleman T, Hajek P, Przulj D, Myers Smith K, Bauld L, Sinclair L, Walton R, Clark M & Ussher M (2021) A Qualitative Study of Factors Influencing Adherence Among Pregnant Women Taking Part in a Trial of E-cigarettes for Smoking Cessation. International Journal of Environmental Research and Public Health, 18 (2), Art. No.: 430.