Mrs Michelle Mitchell

Michelle has nearly two decades of experience dedicated to social marketing, environmental marketing and regulatory communication to support policy and encourage behaviour change. Responsible for the Waste (Scotland) and Single Use Carrier Bag Scotland Regulations she is versed in taking a complex, nuanced projects and communicating them comprehensibly to a B2B audience. She (along with a large team) delivered ERDF funded energy and sustainability support to SMEs to cut bills by 24%, ahead of the energy crisis. Practicing what she preaches she’s invested in solar, recycles (everything) and grows (with limited success) her own fruit and veg.