Structure and Content
The programme comprises eight modules of study plus a dissertation. Modules include:
- Managing the Strategic Environment: Examines the role of senior management in setting the direction of an organisation. It offers the opportunity to examine the strategic issues and problems confronting companies in the retail sector
- Retail Management Context: Examines the principles of retailing in terms of their function within the distribution channel
- Managing the Supply Chain: Examines the importance of supply chain management to retail businesses
- Managing Finance: Introduces the three disciplines of financial accounting, management accounting and financial management
- Managing People: Examines the context of Human Resource Management (HRM) decision-making in terms of the employment structure in retailing and outlines processes and techniques required by managers for the effective management of the workforce
- Retail Marketing: Defines the role of marketing within retail organisations. It emphasises the need to integrate marketing policy with business strategy
- Buying and Merchandising: Explains how merchandise decisions within retail organisations are made at both strategic and operational levels
- Locational Strategy: Provides a strategic view of store location and design, locational analysis and property development
- International Retailing: Provides an understanding of the process management of international retailing by analysing the companies involved as well as reviewing major retail areas of the world in search of the effects of internationalisation
Dissertation
After completion of the taught modules, you will undertake a dissertation (circa 15,000 words) which is an applied and/or academic piece of research into a specific business or retail topic of your choice.
Students may choose a topic which is relevant to their employer as well as interest to themselves. It is an opportunity to develop analytical skills that are essential in the fast changing retail sector.
Delivery and Assessment
Over a period of two years students will study from home and will also attend two annual Summer School events at Stirling. In addition, students will have the option of attending weekend study schools for an introduction to the next modules of study (in September and January/February).The academic year for the programme is split into three teaching semesters, during each of which students will study two modules.
Find out more: MBA UK Brochure
MBA Global
The programme is divided into 5 study periods each lasting approximately 4 months. Each study period starts and ends with a study school where new modules are introduced and taught, and old modules concluded. Teaching methods include seminars, guest speakers, tutorials and case study workshops. Assessment is a combination of coursework and examination.
The programme of study can be viewed here

