Marketing is a challenging area as the concepts and theories constantly evolve and students have to read throughout the course to stay current with the research. I feel the programme equipped me with the skills I need such as team work, presentation and communication skills in order to be successful moving forward. Importantly, the teaching staff and administrators are fantastic and ever ready to help students.
I could not have studied anywhere else because simply put, I feel at home here in Stirling. Every activity here in Stirling is centred on the students. Student's needs are attended to with swift response. Simply put, they are capable of assisting me as my career moves forward. It was without hesitation that I have chosen the University of Stirling for my PhD Course for the next 3 years.a