Dr Chiara Bernardi

Lecturer in Digital Media

Communications, Media and Culture University of Stirling, Stirling, FK9 4LA

Dr Chiara Bernardi

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About me

I hold a Bachelor's Degree in Communication and Sociology from the University of Rome (La Sapienza), where I also obtained an MA in Political Communication and Public Affairs and an MA in Marketing. Since 2004, I have been working in the media industry as a business planner, project manager and consultant for international clients.I hold a PhD from the University of Warwick and have a post-doc from the EPFL (Lausanne, Switzerland) where I have also worked towards the implementation of a Master of Science in Digital Humanities. I joined Stirling in 2016 where I teach on the Digital Media Programme.

Other Project

Down Syndrome and Stereotype: a Social Media Investigation

I used topic modeling and sentiment analysis to analyse images and text related to #DownSyndrome on Instagram and Twitter to advance studies on media studies and disability but also to understand how positive a positive sentiment is.This project was originally funded by the Carnegie Research Incentive Grant and I continued working on it through my collaboration with various non profit organisations. Data are currently being analysed and processed

Application of wave theory and argumentation theory to social media debates

The project will seek to apply wave and argumentation theory to social media debates. The project will be led by Alice Toniolo (AI) and Yong-Sung Part (Civil Engineering) and has been submitted as part of the Scottish Crucible Dragon Dens.

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