Senior Lecturer
Management, Work and Organisation University of Stirling, Stirling, FK9 4LA
https://www.stir.ac.uk/people/ambroadbridge
I studied for my undergraduate degree at Stirling and my master’s degree at the University of Kent at Canterbury. Before embarking on my academic career I gained retail experience by working for Barkers of Kensington and Harrods. I joined the Institute for Retail Studies initially as a Research Fellow on two retail specific projects, before taking up a lectureship with the MBA in Retailing Distance Learning Programme. I currently hold a post of Senior Lectureship within the School of Management.
Research Group: Institute for Socio- ManagementMy main research interests are in the broad area of gender and management. Much of my research has been in the area of human resource management within the retail sector. In particular this has focused on gender differentiation, managerial career development issues and stress.
An exploration of Male and Female Retail Boardroom Directors' Career Facilitators and Barriers
PI: Dr Adelina Broadbridge
Funded by: The British Academy
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Article
Maxwell GA & Broadbridge A (2017) Generation Ys' employment expectations: UK undergraduates' opinions on enjoyment, opportunity and progression. Studies in Higher Education, 42 (12), pp. 2267-2283. https://doi.org/10.1080/03075079.2016.1141403
Article
Generation Y graduates and career transition: Perspectives by gender
Maxwell GA & Broadbridge A (2014) Generation Y graduates and career transition: Perspectives by gender. European Management Journal, 32 (4), pp. 547-553. https://doi.org/10.1016/j.emj.2013.12.002
Article
25 Years On: Reflecting on the Past and Looking to the Future in Gender and Management Research
Broadbridge A & Simpson R (2011) 25 Years On: Reflecting on the Past and Looking to the Future in Gender and Management Research. British Journal of Management, 22 (3), pp. 470-483. https://doi.org/10.1111/j.1467-8551.2011.00758.x
Article
Social capital, gender and careers: evidence from retail senior managers
Broadbridge A (2010) Social capital, gender and careers: evidence from retail senior managers. Equality, Diversity and Inclusion: An International Journal, 29 (8), pp. 815-834. https://doi.org/10.1108/02610151011089546
Article
25 years of retailing; 25 years of change? Reflecting on the position of women managers
Broadbridge A (2010) 25 years of retailing; 25 years of change? Reflecting on the position of women managers. Gender in Management: An International Journal, 25 (8), pp. 649-660. https://doi.org/10.1108/17542411011092318
Article
Choice or constraint? Tensions in female retail executives' career narratives
Broadbridge A (2010) Choice or constraint? Tensions in female retail executives' career narratives. Gender in Management: An International Journal, 25 (3), pp. 244-260. https://doi.org/10.1108/17542411011036437
Article
Generation Y's Career Expectations and Aspirations: Engagement in the Hospitality Industry
Maxwell GA, Ogden SM & Broadbridge A (2010) Generation Y's Career Expectations and Aspirations: Engagement in the Hospitality Industry. Journal of Hospitality and Tourism Management, 17 (1), pp. 53-61. https://doi.org/10.1375/jhtm.17.1.53
Article
Women at the top in British retailing: plus ca change?
Broadbridge A (2010) Women at the top in British retailing: plus ca change?. Service Industries Journal, 30 (8), pp. 1219-1243. https://doi.org/10.1080/02642060903580599
Article
Selling retailing to Generation Y graduates: Recruitment challenges and opportunities
Broadbridge A, Maxwell GA & Ogden SM (2009) Selling retailing to Generation Y graduates: Recruitment challenges and opportunities. International Review of Retail, Distribution and Consumer Research, 19 (4), pp. 405-420. https://doi.org/10.1080/09593960903331394
Article
Sacrificing personal or professional life? A gender perspective on the accounts of retail managers
Broadbridge A (2009) Sacrificing personal or professional life? A gender perspective on the accounts of retail managers. International Review of Retail, Distribution and Consumer Research, 19 (3), pp. 289-311. https://doi.org/10.1080/09593960903234226
Article
Contemporary Views in Gender and Management
Broadbridge A (2008) Contemporary Views in Gender and Management. Gender in Management: An International Journal, 23 (7), pp. 465-468. https://doi.org/10.1108/17542410810908820
Article
Broadbridge A (2008) Senior Careers in Retailing: an exploration of male and female executives' career facilitators and barriers. Gender in Management: An International Journal, 23 (1), pp. 11-35. https://doi.org/10.1108/17542410810849105
Article
Barriers to ascension to senior management positions in retailing
Broadbridge A (2008) Barriers to ascension to senior management positions in retailing. Service Industries Journal, 28 (9), pp. 1225-1245. https://doi.org/10.1080/02642060802230148
Book Review
Human resource management for tourism, hospitality, and leisure: An international perspective
Broadbridge A (2008) Human resource management for tourism, hospitality, and leisure: An international perspective. Review of: Human Resource Management for Tourism, Hospitality, and Leisure: An International Perspective, T. Baum. London, Thomson, (2006) (326pp., ISBN: 1-84480-196-9). Tourism Management, 29 (2), pp. 392-394. https://doi.org/10.1016/j.tourman.2007.03.006
Article
Gender and Management: new directions in research and continuing patterns in practice
Broadbridge A & Hearn J (2008) Gender and Management: new directions in research and continuing patterns in practice. British Journal of Management, 19 (s1), pp. S38-S49. https://doi.org/10.1111/j.1467-8551.2008.00570.x
Article
Students' Views of Retail Employment - key findings from Generation Ys
Broadbridge A, Maxwell GA & Ogden SM (2007) Students' Views of Retail Employment - key findings from Generation Ys. International Journal of Retail and Distribution Management, 35 (12), pp. 982-992. https://doi.org/10.1108/09590550710835210
Article
Dominated by Women: Managed by Men? The career development process of retail managers
Broadbridge A (2007) Dominated by Women: Managed by Men? The career development process of retail managers. International Journal of Retail and Distribution Management, 35 (12), pp. 956-974. https://doi.org/10.1108/09590550710835193
Article
Charity, Retail or Care? Gender and managerialism in the charity retail sector
Parsons E & Broadbridge A (2007) Charity, Retail or Care? Gender and managerialism in the charity retail sector. Women in Management Review, 22 (7), pp. 552-567. https://doi.org/10.1108/09649420710825724
Article
13_2_30: experiences, perceptions and expectations of retail employment for Generation Y
Broadbridge A, Maxwell GA & Ogden SM (2007) 13_2_30: experiences, perceptions and expectations of retail employment for Generation Y. Career Development International, 12 (6), pp. 523-544. https://doi.org/10.1108/13620430710822001
Article
Careers in Hospitality Management: Generation Y's Experiences and Perceptions
Barron P, Maxwell GA, Broadbridge A & Ogden SM (2007) Careers in Hospitality Management: Generation Y's Experiences and Perceptions. Journal of Hospitality and Tourism Management, 14 (2), pp. 119-128. https://doi.org/10.1375/jhtm.14.2.119
Article
Earning and learning: Role congruence, state/trait factors and adjustment to university life
Swanson V, Broadbridge A & Karatzias A (2006) Earning and learning: Role congruence, state/trait factors and adjustment to university life. British Journal of Educational Psychology, 76 (4), pp. 895-914. https://doi.org/10.1348/000709905X65009
Article
Women in Management: Perspectives from the European Academy of Management
Broadbridge A & Hearn J (2006) Women in Management: Perspectives from the European Academy of Management. Women in Management Review, 21 (2), pp. 93-98. https://doi.org/10.1108/09649420610650675
Article
Managing two roles: a theoretical study of students' employment whilst at university
Broadbridge A & Swanson V (2006) Managing two roles: a theoretical study of students' employment whilst at university. Community Work and Family, 9 (2), pp. 159-179. https://doi.org/10.1080/13668800600586878
Article
Job Motivation and Satisfaction: Unpacking the Key Factors for Charity Shop Managers
Parsons E & Broadbridge A (2006) Job Motivation and Satisfaction: Unpacking the Key Factors for Charity Shop Managers. Journal of Retailing and Consumer Services, 13 (2), pp. 121-131. https://doi.org/10.1016/j.jretconser.2005.08.013
Article
Gender and Career Choice: Experiences of UK Charity Retail Managers
Broadbridge A & Parsons E (2005) Gender and Career Choice: Experiences of UK Charity Retail Managers. Career Development International, 10 (2), pp. 80-97. https://doi.org/10.1108/13620430510588293
Article
Earning and learning: how term‐time employment impacts on students' adjustment to university life
Broadbridge A & Swanson V (2005) Earning and learning: how term‐time employment impacts on students' adjustment to university life. Journal of Education and Work, 18 (2), pp. 235-249. http://www.ingentaconnect.com/content/routledg/cjew/2005/00000018/00000002/art00006; https://doi.org/10.1080/13639080500086008
Article
It's Not What You Know, It's Who You Know
Broadbridge A (2004) It's Not What You Know, It's Who You Know. Journal of Management Development, 23 (6), pp. 551-562. https://doi.org/10.1108/02621710410541123
Article
Managing Change in Nonprofit Organizations: Insights from the UK Charity Retail Sector
Parsons E & Broadbridge A (2004) Managing Change in Nonprofit Organizations: Insights from the UK Charity Retail Sector. Voluntas: International Journal of Voluntary and Nonprofit Organizations, 15 (3), pp. 227-243. https://doi.org/10.1023/B%3AVOLU.0000046279.46964.b5
Article
Still Serving the Community? The Professionalisation of the UK Charity Retail Sector
Broadbridge A & Parsons E (2003) Still Serving the Community? The Professionalisation of the UK Charity Retail Sector. International Journal of Retail and Distribution Management, 31 (8), pp. 418-427. https://doi.org/10.1108/09590550310484098
Article
Student Perceptions of Retailing as a Destination Career
Broadbridge A (2003) Student Perceptions of Retailing as a Destination Career. International Journal of Retail and Distribution Management, 31 (6), pp. 298-309. https://doi.org/10.1108/09590550310476033
Article
The Appeal of Retailing as a Career 20 Years on
Broadbridge A (2003) The Appeal of Retailing as a Career 20 Years on. Journal of Retailing and Consumer Services, 10 (5), pp. 287-296. https://doi.org/10.1016/S0969-6989%2802%2900065-6
Article
UK Charity Retailing: Managing in a Newly Professionalised Sector
Broadbridge A & Parsons E (2003) UK Charity Retailing: Managing in a Newly Professionalised Sector. Journal of Marketing Management, 19 (7-8), pp. 719-748. https://doi.org/10.1362/026725703322498082
Article
Rural grocery shoppers: do their attitudes reflect their actions?
Broadbridge A & Calderwood E (2002) Rural grocery shoppers: do their attitudes reflect their actions?. International Journal of Retail and Distribution Management, 30 (8), pp. 394-406. https://doi.org/10.1108/09590550210435282
Working Paper
The impact of part-time employment on students adjustment to university life
Broadbridge A (2002) The impact of part-time employment on students adjustment to university life. Department of Marketing Working Paper, 0201.
Article
Rationalising Retail Employment: A view from the outside looking in
Broadbridge A (2002) Rationalising Retail Employment: A view from the outside looking in. International Journal of Retail and Distribution Management, 30 (11), pp. 536-543. https://doi.org/10.1108/09590550210449395
Article
Retail Managers: their work stressors and coping strategies
Broadbridge A (2002) Retail Managers: their work stressors and coping strategies. Journal of Retailing and Consumer Services, 9 (3), pp. 173-183. https://doi.org/10.1016/S0969-6989%2801%2900020-0
Article
Retail-Brand Baby-Products: What Do Consumers Think?
Broadbridge A & Morgan H (2001) Retail-Brand Baby-Products: What Do Consumers Think?. Journal of Brand Management, 8 (3), pp. 196-210. https://doi.org/10.1057/palgrave.bm.2540020
Article
Stress and the Female Retail Manager
Broadbridge A (2000) Stress and the Female Retail Manager. Gender in Management: An International Journal, 15 (3), pp. 145-156. https://doi.org/10.1108/09649420010325762
Article
Retail Change: Effects on Employees' Job Demands and Home Life
Broadbridge A, Swanson V & Taylor C (2000) Retail Change: Effects on Employees' Job Demands and Home Life. International Review of Retail, Distribution and Consumer Research, 10 (4), pp. 417-432. https://doi.org/10.1080/09593960050138967
Article
Differentiation by design: the importance of design in retailer repositioning and differentiation
Doyle SA & Broadbridge A (1999) Differentiation by design: the importance of design in retailer repositioning and differentiation. International Journal of Retail and Distribution Management, 27 (2), pp. 72-83. https://doi.org/10.1108/09590559910258571
Working Paper
Broadbridge A, Swanson V & Taylor C (1999) The Implications of Retail Changes on Employees' Job Demands, Satisfactions and the Work/Home Interface. Institute for Retail Studies Working Paper, 9903.
Article
Mentoring in retailing: a tool for success?
Broadbridge A (1999) Mentoring in retailing: a tool for success?. Personnel Review, 28 (4), pp. 336-355. https://doi.org/10.1108/00483489910273651
Article
A profile of female retail managers: Some insights
Broadbridge A (1999) A profile of female retail managers: Some insights. Service Industries Journal, 19 (3), pp. 135-161. https://doi.org/10.1080/02642069900000034
Article
Barriers in the Career Progression of Retail Managers
Broadbridge A (1998) Barriers in the Career Progression of Retail Managers. International Review of Retail, Distribution and Consumer Research, 8 (1), pp. 53-78. https://doi.org/10.1080/095939698342878
Article
Why earnings differentials are different for men and women in retailing
Broadbridge A (1997) Why earnings differentials are different for men and women in retailing. Service Industries Journal, 17 (2), pp. 221-236. https://doi.org/10.1080/02642069700000012
Article
Academic Advising - Traditional or Developmental Approaches?: Student Perspectives
Broadbridge A (1996) Academic Advising - Traditional or Developmental Approaches?: Student Perspectives. British Journal of Guidance and Counselling, 24 (1), pp. 97-111. https://doi.org/10.1080/03069889608253711
Article
Female and Male Managers - Equal Progression?
Broadbridge A (1996) Female and Male Managers - Equal Progression?. International Review of Retail, Distribution and Consumer Research, 6 (3), pp. 259-279. https://doi.org/10.1080/09593969600000024
Article
Volunteers in Charity Retailing: Recruitment and Training
Broadbridge A & Horne S (1996) Volunteers in Charity Retailing: Recruitment and Training. Nonprofit Management and Leadership, 6 (3), pp. 255-270. https://doi.org/10.1002/nml.4130060305
Article
Consumer Complaint Behaviour: The Case of Electrical Goods
Broadbridge A & Marshall J (1995) Consumer Complaint Behaviour: The Case of Electrical Goods. International Journal of Retail and Distribution Management, 23 (9), pp. 8-18. https://doi.org/10.1108/09590559510098663
Article
Charity Shops: A Classification by Merchandise Mix
Horne S & Broadbridge A (1995) Charity Shops: A Classification by Merchandise Mix. International Journal of Retail and Distribution Management, 23 (7), pp. 17-23. https://doi.org/10.1108/09590559510095242
Article
Female and male earnings differentials in retailing
Broadbridge A (1995) Female and male earnings differentials in retailing. Service Industries Journal, 15 (1), pp. 14-34. https://doi.org/10.1080/02642069500000002
Article
Distance Learning and Post-Graduate Courses in Retail Management
Broadbridge A, Davies K, Freathy P & Sparks L (1994) Distance Learning and Post-Graduate Courses in Retail Management. Journal of Teaching in International Business, 6 (2), pp. 21-38. https://doi.org/10.1300/J066v06n02_02
Article
Who Volunteers for Charity Retailing and Why
Broadbridge A & Horne S (1994) Who Volunteers for Charity Retailing and Why. Service Industries Journal, 14 (4), pp. 421-437. https://doi.org/10.1080/02642069400000049
Article
The Charity Shop Volunteer in Scotland: Greatest Asset or Biggest Headache
Horne S & Broadbridge A (1994) The Charity Shop Volunteer in Scotland: Greatest Asset or Biggest Headache. Voluntas: International Journal of Voluntary and Nonprofit Organizations, 5 (2), pp. 205-218. https://doi.org/10.1007/BF02353986
Article
Broadbridge A & Davies K (1993) Management Education at a Distance and Its Effect on Career Progression: The Case of MBA in Retailing and Wholesaling Students. Distance Education, 14 (1), pp. 6-26. https://doi.org/10.1080/0158791930140103
Conference Paper (unpublished)
Career Progression of MBA in Retailing and Wholesaling Students
Davies K & Broadbridge A (1992) Career Progression of MBA in Retailing and Wholesaling Students. International Conference on Education in Commercial Distribution: "The Role of Education in Commercial Firm Strategies", Milan, 9-10 July 1992, Milan, Italy, 09.07.1992-10.07.1992.
