MGTU9S2 - The Management Challenge: An Introduction

MODULE CODE:         




Credit Value:             




Module Coordinator:        

Ms Christine Wilson


Class Test (15%), Seminar Assignment (35%), Examination (50%)

Module Overview

As the second foundation module in your first year, this module seeks to explore some of the challenges facing management.  Key functions for all organisations are those of HRM, Marketing, Operations and Finance. Managers must understand the different demands and constraints associated with the interactions of these different core functions in order to formulate appropriate strategies.

Module Objectives

Building on the content of MGTU9S1, this module sets out the importance of strategy and then delivers a range of related topics which together provide an insight into how activities in the different areas of an organisation are interdependent and both influence and challenge management.  Central to these aims are the need for an insight into the functions of the Marketing and HRM functions which this module addresses in some detail.  Included is a basic insight into the main financial statements and an introduction to decision making.  Students will gain an appreciation of the reality of management, with particular focus on the people aspects – for example, managing change, leadership, motivation, and performance management.   

Learning Outcomes


  1. The critical understanding of business and management from both academic and practice perspectives
  2. An in-depth and balanced appreciation of the theoretical foundations of business and management
  3. To develop an understanding of organisations in the private, public and not-for-profit sectors encompassing their internal aspects and functions, purposes, structures, governance, operations and management practices
  4. The impact of environmental forces on organisations including legal, market, ethical, social, political, sociological and technological issues at local, national and international levels
  5. The development of numeracy and quantitative skills including data analysis, interpretation and reporting, and the development of appropriate modelling tools
  6. An ability to interact and study with others to develop management skills including communication, critical thinking, problem-solving, negotiation and persuasion, independent action and teamwork
  7. Further contemporary and pervasive issues such as creativity, collaboration, innovation, responsibility, commercial awareness, enterprise development and entrepreneurship
  8. The competence to develop transferable intellectual, self management, self reflection and study skills which will encourage a positive attitude to continuing personal development and lifelong learning

This module information is representative of what is included in the module in a given year. Details of actual reading, lectures and coursework may vary year to year and will be available at the beginning of the semester.



© University of Stirling FK9 4LA Scotland UK • Telephone +44 1786 473171 • Scottish Charity No SC011159
Portal Logon