Join us at the University of Stirling for the Academy of Marketing's annual colloquium on Arts, Heritage, Nonprofit and Social Marketing on 13 September 2019 at the Stirling Court Hotel.
Stirling Management School’s Marketing and Retail Division are delighted to host the colloquium's 18th edition and have a full-day programme with cutting edge research from UK and international scholars. Speakers specialising in the fields of arts, culture, social marketing and non-profit organisations will feature alongside academics and practitioners.
The theme of this year's event is: ‘The times they are a-changin’, preparing for the unpredictable in arts, heritage, non-profit and social marketing.’
Facing uncertain times politically, environmentally, technologically, and socially, marketers today are under heightened pressure to prepare for a future that is decidedly unpredictable. These and other issues will be presented at the colloquium and we invite you to join the conversation on these incredibly timely and important debates.