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Article in Journal ()

Risk, its perception and the media: the MMR controversy

Citation
Hackett A (2008) Risk, its perception and the media: the MMR controversy, Community Practitioner, 81 (7), pp. 22-25.

Abstract
This article aims to explore how the media contributes to and generates 'risk' and 'risk perception.' The example of parents refusing to have their children immunised with the measles, mumps and rubella (MMR) vaccine following negative media reporting will be discussed. The media appears to have an important influence on the perception of risk. We are living in a society that is increasingly aware of risk, and in which risk is socially constructed. It is important that healthcare professionals provide clear, consistent, evidence-based information to clients, ensuring that any areas of uncertainty are acknowledged. Otherwise, the public's trust in the healthcare professional will be undermined.

Keywords
Autism; media; MMR; Risk

StatusPublished
AuthorsHackett Alison
Publication date07/2008
URLhttp://www.ingentaconnect.com/…0000007/art00007
PublisherCommunity Practitioner
ISSN 1462-2815
LanguageEnglish

Journal
Community Practitioner: Volume 81, Issue 7 (2008)

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