We live in a world that is highly competitive and where change is a constant. The needs of individuals and society do not stand still, and we must be responsive to those changing needs.
In order to meet those needs and deliver our strategic objectives, we will focus on four key areas:
Over the past five decades, we have built a reputation for the quality of our learning and teaching, our supportive and encouraging ethos and the quality of our graduates.
We give our graduates the best possible start in life by focussing on learning and teaching, embracing the latest advances in pedagogy, and building strong partnerships with future employers.
Ground-breaking research is one of the ways we make an impact on society at home and abroad.
Academically, it gives us global reputational reach and connectivity, improves our ability to attract the highest-quality staff and helps us inspire our students.
This in turn has a direct impact on our ability to achieve income growth targets from research, knowledge exchange and student recruitment activities.
In an increasingly inter-connected world, our partnerships and public engagement activities help us make a real impact on society, making the most of our intellectual, cultural and sporting assets.
The better we understand the needs of our partners and the more they value our work, the easier it will be to deliver our overall strategy.
Sustainability is embedded in everything we do, whether that is teaching and research or the services we offer students and staff. We have a duty to nurture our resources - human and physical.
Increasing constraints on resources requires us to be more efficient and effective than ever before. We recognise that the best way of securing our future is by being effective, agile and resilient; by identifying and seizing opportunities; and by focussing on what we do best and delivering.